Companies looking to recruit Gen Y employees have a new roadmap to hiring, courtesy of The Hartford’s annual Millennial Leadership Survey, which revealed that the best way to do so is to provide a variety of career opportunities. In the national survey, nearly half, 46 percent cited that approach. Additional recruiting tips from Millennials include offering:
- Flexible work schedules (43 percent)
- Benefits, such as health, life, and disability insurance (40 percent); and
- Career advancement and leadership opportunities (33 percent).
A vast majority of Millennials (80 percent) consider themselves as leaders today and want to be leaders in the next five years (69 percent), according to The Hartford’s 2015 Millennial Leadership Survey.
Key industries driving the U.S. economy, including retail, construction and manufacturing, are failing to attract a giant generation of leaders – the 80 million Millennials (ages 18-34) in the United States. Only 7 percent of young leaders in the third annual survey said they are interested in working in construction, retail or manufacturing. Other industries that rated low on the Gen Y work wish list are insurance, which four percent of Millennials said they’re drawn to, and wholesaling and utilities at 3 percent each.
Arts and entertainment topped the Millennials’ work wish list, with 40 percent of Gen Y survey participants saying they want to work in this industry. Second on the list was education at 36 percent, and technology at 36 percent.
“Year over year, our research shows that the right benefits play a pivotal role in attracting and retaining employees,” said Mike Concannon, executive vice president of The Hartford’s Group Benefits business.
“The results reveal a quiet crisis – a generation of leaders who aren’t interested in many businesses that drive our nation’s economy,” said The Hartford’s Millennial Workplace Expert Lindsey Pollak.
“Millennials can help close this leadership gap by widening their career searches and exploring jobs, salaries and benefits before writing off whole sectors of the U.S. job market.”
As a leading provider of group benefits, The Hartford protects the lives and incomes of more than 12 million working Americans. For more than three years, The Hartford has partnered with Pollak to help Millennials, the largest generation in the U.S. workforce today, make informed benefit choices.