Almond Joy, Milky Way and M&Ms are the likely candies to be greeting Connecticut trick-or-treaters as they move from door to door later this month. That’s according to candystore.com, which sells bulk candy on-line, in their review of sales data from 2007 through 2015. Connecticut's favorite Halloween candy is Almond Joy, with 2,619 pounds of it, on average, ordered each year, the website indicated. Milky Way is Connecticut's second favorite Halloween candy, with 1,366 pounds ordered. M&M's placed third, at 910 pounds on average.
Among Connecticut’s neighboring states, the candy favorite in Massachusetts is Butterfingers; in New York it is Sour Patch Kids, in Rhode Island candy corn topped the list. Connecticut was the only state where Almond Joy ranked first in candy sales.
Industry research shows that since 2015, online candy sales have increased by 15 percent, according to candystore.com.
The Almond Joy candy bar was introduced in 1946, just after the World War II, when sugar, tropical coconuts and chocolate became more readily available, by the New Haven-based Peter Paul Manufacturing Company, which was already well-known for its popular Mounds bar introduced in 1921. Today, the Peter Paul Candy Manufacturing Company is a candy-making division within the Hershey Company. It was originally founded in the Elm City in 1919 by six Armenian immigrants led by Peter Paul Halajian, with a manufacturing plant in nearby Naugatuck.
"Almond Joy has seen a resurgence in popularity over the past few years. No where is that more apparent than Connecticut. While it cracked the top 3 in a few other states (MN, SD, TX), it was the #1 candy in Connecticut, " said co-CEO of CandyStore.com, Tom Hoeck.
CandyStore.com is an industry leader in candy sales in the United States and Canada, and offers candies of all shapes, sizes, colors, and brands. To determine the best sellers by state, the company reviewed sales from 2007–2015, focusing on the three months leading up to Halloween.
“Since we sell candy to all 50 states (and Canada), it was easy for us to see a state-by-state breakdown of candy trends and top orders. And we have relationships with all the major candy companies, so they helped us verify as well. Based on this analysis, we determined the Halloween best-sellers that people all over the country love to use in Halloween crafts and treats and give out to trick-or-treaters.”
The company also provides “candy trivia” on its website, noting that during the 1981 inauguration of Ronald Reagan, three tons of jelly beans were served, candy corn is the top selling candy, and two-thirds of American candy bars were introduced more than 50 years ago.