New Haven is Number One - Best Foodie City in America

New Haven is the number one “foodie city” in America, according to a new analysis published on the website Livability.com The site reports that “New Haven residents spend more on eating out than most Americans. Many frequent neighborhood bistros and cafes that get their ingredients from nearby farms. The city's farmers markets make it easy for home cooks to prepare fresh meals.”foodie

The Elm City outpaced cities including Boston in New York in the newly announced top 10 list, with New Haven praised for supporting local farmers, showcasing regional cuisine and providing residents with “bountiful opportunities to discover new flavors, textures, cooking techniques and healthy foods.”

To determine the top 10 “foodie” cities, editors analyzed data from Esri about how frequently families eat at locally owned restaurants and how much the average resident spends eating out. They also examined the accessibility residents of each city have to healthy foods like fruits, vegetables and quality meat with data from the Robert Wood Johnson Foundation.pepes

Also taken into account were cities with established farmers markets and restaurants that use locally grown ingredients, as well as critically acclaimed restaurants, successful chefs and winners of James Beard Foundation Awards.

“There’s a real foodie renaissance going on in U.S. cities,” says Livability.com Editor Matt Carmichael. “You’re seeing that coast to coast, but these cities really stand out as great places to live and eat.”

The site’s write-up of New Haven’s foodie choices noted that “restaurants cover the gamut of food genres. From Louis' Lunch to Frank Pepe Pizzeria Napoletana to Claire's Corner Copia, it’s no wonder New Haven residents spend more on eating out than most Americans.” Also among the New Haven restaurants mentioned in the profile of New Haven’s eateries are Sandra’s Next Generaclaire'stion, Mamoun’s, Prime 16, Skappo, Bella’s Care and Da Legna.

The 2014 list is quite different from a year ago. In 2013, the top city was Decatur, Georgia. Also reaching the top ten were Hoboken, New Jersey; Bloomington, Indiana; Berkeley, California; Madison, Wisconsin; Lafayette, Louisiana; Chapel Hill, North Carolina; Sante Fe, New Mexico; Alexandria, Virginia; and Burlington, Vermont. The only cities to reach the top 10 in both years were Berkeley and Burlington.  The 2014 list is the third annual developed by Livability.com.

Top 10 Foodie Cities, 2014louis lunch 1

  1. New Haven, CT
  2. Scottsdale, AZ
  3. Boston, MA
  4. Asheville, NC
  5. Traverse City, MI
  6. Berkeley, CA
  7. Boulder, CO
  8. Burlington, VT
  9. Omaha, NE
  10. Washington, D.C.

 

With Hockey History, North Carolina and Connecticut Look to Baseball, Attendance Growth

North Carolina and Connecticut – two states forever linked in the cross-currents of sports by the Hartford Whalers relocation to the Tarheel State in 1997, are both using 2014 to heighten their professional baseball credentials. The City of Hartford has announced that the Double A franchise currently in New Britain will be moving to the Capitol City in 2016 in a soon-to-be-built $60 million, nearly 10,000 seat stadium. Just two months ago, the Triple A Charlotte Knights opened their newly constructed 10,200 seat $55 million downtown stadium. The Knights are an affiliate of the Chicago White Sox. Ground was broken on the new stadium in September 2012, about an 18 month construction schedule.

BB_T_Ballpark_media_7suaxdjb_lv2jd5cuThe first Knights game took place on April 11, 2014. (photo at left) The stadium features a two-level club with skyline views as well as a VIP, climate-controlled club with full service bar. In addition to corporate suites, there are 987 club seats at the new Charlotte stadium. Of those, 170 on the upper level sell for $41.50 per game, or nearly $3,000 per season. The remaining 817 club seats, at $21 per game, sell for about $1,500 annually.  All of the club seats were sold out 10 months prior to the season opener, according to the Knights website.  Season tickets require either a two- or four-year commitment. Naming rights to the stadium were sold to BB&T Corporation in 2012. Published reports also indicate that multiple new hotels are expected to open in the area around the stadium in the coming years, along with restaurants and retail.

The Charlotte team’s website reports that “National ballpark consultants conservatively estimate that in its first year BB&T Ballpark should draw at least 600,000 fans just for baseball.” In addition to obtaining corporate sponsorships, among the fundraising initiatives along the way in Charlotte were commemorative bricks sold to be placed in the stadium’s entrance, at a cost of between $90 to $195, containing individual messages determined by purchasers. A portion of the sales went to local charities in Charlotte.

Comparing Attendance Numbers, Possibilities

The Rock Cats drew more than 307,000 fans to their 6,100-seat stadium in New Britain last year, ranking sixth in the 12-team Eastern League. The Knights were last in attendance in the Class AAA International League last year, with an average of 3,803 per game, down from a high of 4,736 in 2006, according to the Charlotte News Observer. In 2013, the New Britain Rock Cats averaged 4,653 fans per game, which ranked 59th among baseball’s minor league teams. Charlotte ranked 80th. The top team in the league - and in minor league baseball - the Columbus Clippers, drew 9,212 per game.

Knights website

The AAA Pawtucket Red Sox average attendance in 2013 was 7,827, ranked #10 in minor league baseball. The Double-A Portland Sea Dogs, also a Red Sox affiliate, ranked 47th, drawing an average of 5,096 per game. Among Double-A teams, Portland ranks tenth.

The top minor league teams, based on average attendance in 2013, are in Columbus, Lehigh Valley, Indianapolis, Sacramento, Dayton, Buffalo, Louisville, Round Rock (Texas) and Albuquerque. The top Double-A teams are in Frisco, TX (7,057); Richmond, VA (6,689); Reading, PA (6,321); Tulsa, OK (5,704); Birmingham, AL (5,669); Corpus Christi, TX (5,498); Trenton, NJ (5,373) and New Hampshire (5,125).

On July 12, 2008, the Rock Cats established a franchise record for single game attendance, with a crowd of 8,115 at New Britain Stadium. The record was broken on June 27, 2009, with a crowd of 8,212. The Rock Cats reached the 8,000 mark once again on May 31, 2014 with a crowd of 8,079.

For those who wonder if there is a Triple A future for a Hartford baseball stadium, the history of Pawtucket may be of interest. The first team to be named the Pawtucket Red Sox debuted in 1970 as a member of the Double-A Eastern League, according to Wikipedia. After three seasons as a Double-A Red Sox affiliate, Pawtucket's Eastern League franchise moved to Bristol, CT in 1973 to make room for the new Triple-A PawSox. And as most Connecticut sports fans recall, the Bristol franchise then moved to New Britain in 1983, first as a Red Sox Double-A affiliate (through 1994) and then as the farm team of the Minnesota Twins.IMG_6669

And might the presence of a stadium in Hartford, rather than New Britain, cause the Red Sox to return with an affiliate in Connecticut? Apparently not any time soon. The Sox appear set in Pawtucket and Portland.

In January 2013, the Portland Sea Dogs announced an extension of their affiliation with the Boston Red Sox as the Double A minor league team. Their contract was set to end after the 2014 season but the extension through the 2018 season was announced during the Portland Sea Dogs Hot Stove Banquet by Red Sox director of player development Mike Hazen and Sea Dogs president Charlie Eshbach. Eshbach served as Eastern League President for 11 years and is the league's longest serving active member  – dating back to his tenure as general manager of the Bristol Red Sox in Connecticut, not too many years after attending college at UConn.

“We are delighted to extend our relationship with the Portland Sea Dogs for an additional two seasons,” said Hazen at the time. “We are extremely fortunate to work with some of the best people in minor league baseball in Portland. The Burke family, Charlie Eshbach, and the entire Sea Dogs organization always go above and beyond to provide support to our players and staff. With the Sea Dogs, our minor leaguers experience the ideal environment to succeed and grow.”

The Sea Dogs are now in their 21st season at Hadlock Field, their 12th as an affiliate of the Boston Red Sox. The Red Sox originally entered into an agreement with the Sea Dogs following the 2002 season, when Portland changed affiliations from the Florida Marlins.

 (photo credit: Rob Kavaler)

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Feds Disband National Blueway Program, CT River is Sole Survivor

It seemed like a good idea at the time. U.S. Secretary of Agriculture Ken Salazar designated the Connecticut River as the nation’s first National Blueway, in recognition of conservation efforts underway. That was two years ago – the first of what was intended to be a series of similar designations across the country. Fast forward to 2014. The fledgling federal program was abruptly discontinued by current Ag Secretary Sally Jewell, after a departmental review. Since it’s auspicious start, only two official designations were made.

The first was the Connecticut River, which runs through Connecticut, Massachusetts, Vermont and New Hampshire. The second was the White River, which spans more than 700 miles through Missouri and Arkansas. But that second designation was revoked after local opposition. And now the entire program is history, with the Connecticut River grandfathered in as the short-livCT RIVERlogoed program’s sole survivor.

The National Blueways System wConnecticut Riveras created in May 2012 under President Barack Obama’s America’s Great Outdoors Initiative. The program was voluntary, didn’t include any new regulations, and a designation brought no additional funding, the Associated Press has reported. It was intended to promote watershed conservation and support sustainable and healthy water supplies.

Federal officials insisted the program would not include any new protective status or regulations, but opponents in Missouri and Arkansas — largely conservative groups — weren’t convinced, the AP reported. Published reports indicated that some feared the conservation recognition program would lead to increased regulation and land seizures. That led first to the revocation of the White River designation last summer, followed by the end of the entire initiative earlier this year.

In riverfront ceremonies in Hartford on May 23, 2012, Interior Secretary Salazar designated the 410-mile-long Connecticut River as America's first National Blueway, saying restoration and preservation efforts on the river were a model for other American rivers. The blueway designation was intended to support existing local and regional conservation, recreation and restoration efforts, and does not establish a new protective status or regulations for a river, Salazar said at the time.

He was joined at Riverside Park in Hartford by U.S. Sen. Richard Blumenthal; U.S. Rep. John Larson; Principal Deputy Assistant Secretary of the Army Terrence “Rock” Salt; Friends of the Silvio O. Conte Refuge Chairman Patrick Comins and other members of the conservation and business communities. designation announcement

That would be the program’s high water mark, so to speak.

“The National Blueways Committee will be deactivated, but the department will continue to encourage collaborative, community-based watershed partnerships that support sustainable and healthy water supplies,” a department spokeswoman told the AP this year, explaining the department’s decision to end the program. She reiterated that the Connecticut River will maintain the National Blueway designation it received two years ago – and now will be the only one in the country.

Higher Percentage of Part-time Workers in CT Than New York, New Jersey, Lower Than New England

Connecticut's percentage of part-time workers (22.2 percent) outpaces much of the Northeast, South, Midwest and West, according to the latest Connecticut Economic Digest (CED), produced by the state Department of Labor and Department of Economic and Community Development. In the first examination of part-time employment in more than a decade, the publication noted that part-time employment in Connecticut numbered 383,000 - 69.5 percent of which (266,000) was women. This statewide share is among the highest in the country, which had a 50-state average of 64 percent.

part time chartConnecticut’s part-time employment share of 22.2 percent is the lowest in New England but considerably greater than neighboring states in the tri-state area, which have employment shares respectively of 17.6 percent (New York) and 17.9 percent (New Jersey), the analysis by the state Department of Labor indicated.

Part-time employment is all employment that amounts to less than 35 hours per week. Since 1997 it has averaged about 20 percent of total employment in Connecticut and fell to 18.6 percent in 2000, according to the CED, before climbing.

In recent years it has gradually trended upward and was 22.2 percent of employment in 2012, the most recent year of annual average datCEDa and the basis for the analysis. The breakdown of hours worked shows that Connecticut has less under 35 hours per week employment than other New England states but more than the Northeast region overall. Part-time employment was 23.3% of all New England employment in 2012, higher than any other census division in the country. The other eight census divisions averaged 19.3% with the West- South Central division lowest at 16.4%.

While those choosing to work part time remain the bulk of part-time workers, the number of those working less than full time has grown since 2005 as more workers have their hours cut by employers or were unable to find full-time jobs during or after the recession. From 2009 to 2011, the number of workers who wanted full-time employment but could only find part-time jobs rose 37.5 percent to 33,000 from 24,000, Hartford Business Journal reported. part time 2

The report points out, however, that a majority of part-time employment in Connecticut is due to voluntary reasons, and not a result of prevailing economic conditions. In 2012, voluntary part-time employment in Connecticut was 76.4 percent of all part-time employment, in line with the 50-state average of 76.8 percent.

The industries with the lowest average weekly hours worked are leisure and hospitality, other services, and education and health services. In 2013, these industries averaged 25.8, 30.9, and 31.2 work hours per week, according to the Connecticut Economic Digest report issued in May.

 

Mystic Aquarium Honored at White House Ceremony with National Medal

Mystic Aquarium has earned some high profile attention this month, recognized at a White House ceremony hosted by First Lady Michelle Obama. The Institute of Museum and Library Services (IMLS) honored Mystic Aquarium as the only aquarium or zoo nationwide to receive its National Medal for Museum and Library Service for 2014. Impressively, Mystic Aquarium was one of four Connecticut finalists considered for the National Medal, along with the Hartford Public Library, Mattatuck Museum in Waterbury and Otis Library in Norwich. A total of only 30 institutions across the country were finalists, from which ten winners were ultimately chosen.

The National Medal is the nation’s highest honor conferred on museums and libraries for service to their communities. The Institute of Museum and Library Services, an independent agency of the U.S. govemedal_lg-400x405rnment with the mission to create strong libraries and museums that connect people with information and ideas, is celebrating its 20th year of saluting institutions that make a difference for individuals, families and communities.

Mystic Aquarium gives back to the community with a direct financial impact of $72.2 million annually. In addition, the aquarium buys $5 million in services and supplies from Connecticut businesses annually. The institution’s conservation efforts protect the vitality of Long Island Sound, an important revenue-generating natural resource for Connecticut. It is the largest informal science education provider in Connecticut and Southeastern New England, reaching 100,000 students annually. whale

The work of Mystic Aquarium was brought to the attention of Susan H. Hildreth, Director of the Institute of Museum and Library Services, by some of Connecticut’s most prominent cultural, education and government leaders. Rodney A. Butler, Mystic Aquarium Trustee and Chairman of the Mashantucket Pequot Tribal Nation, nominated the Aquarium for the National Medal, noting the pivotal role the Aquarium plays with its education and cultural exchange program for Native American high school students from the village of Point Lay, Alaska, and the Mashantucket Pequot Tribal Nation in southeastern Connecticut.

A major criterion for the award is the institution’s impact on members of its local community. Dr. Stephen M. Coan, President and CEO of Sea Research Foundation, the parent of Mystic Aquarium, who accepted the National Medal from Mrs. Obama, said: “We are honored to receive this prestigious award. We are committed to our educational and public engagement programs that make Mystic Aquarium not only an enjoyable family destination, but also a research facility dedicated to protecting our oceans and its aquatic creatures.”

U.S. Senators Richard Blumenthal and Christopher Murphy supported the nomination along with Stonington Public Schools, which cited the Aquarium’s exemplary work with young people with intellectual disabilities. Michael Cotela, Executive Director of the Boys & Girls Club of Stamford extolled the Aquarium’s critical educational programming for underserved communities.

Founded in 1973, Mystic Aquarium has a collection of 4,00Medals2014_Mystic0 animals, including such species as beluga whales and the endangered African Penguin.

 

PHOTO (Left to right): Justin Richard, Stephen M. Coan, Mrs. Obama.

Connecticut's #1 Athlete Search: LeBron James

Which athlete is Connecticut most interested in?  Not Shabazz Napier, not Stefanie Dolson.  At least not according to Google, which analyzed the frequency of searches in each of the 50 states during the past 12 months.  Number one in Connecticut:  LeBron JamesPopular-Players-Complete-Blu2

In fact, LeBron James dominates the competition, showing up as the most searched athlete in 23 of the 50 states. Next in line is Peyton Manning who claims seven states, then Adrian Peterson and Tom Brady who tie for 3rd with four states.

Andrew Wiggins (two states) and Johnny Manziel (one state) are the only athletes to win at least one state despite technically not having made the transition to professional sports yet. Tiger Woods (one state - Vermont) is the only athlete on the map who doesn’t play one of the “Big Four” North American sports.

Across New England, Tom Brady is number one in Rhode Island, Massachusetts, Maine and New Hampshire.

The website Best Tickets also indicated that Google research shows that the NFL is far and away the most popular league in the United States. In almost every state, the NBA was the second-most popular league, but MLB and the NHL did make a few appearances in the number two spot.

New York is the only state in which the NBA is the most popular league. In Florida, Oklahoma and Oregon, the NBA and NFL tie for first.

Women Aren’t Leading Nation's Top Art Museums; Connecticut Fares Better

When the Wadsworth Atheneum, America’s oldest public art museum, hired Susan Lubowsky Talbott as Executive Director in 2008, she was described by the museum’s board chair as “the absolute best person on the face of this planet to lead the way.”

Talbott, who will be marking six years at the helm of the state’s leading art museum, came to the state after three years as the director of Smithsonian Arts at the Smithsonian Institution in Washington.  Previously, she was director and C.E.O. of the Des Moines Art Center from 1998 to 2005, where she formed partnerships with more than 100 community organizations and is credited with doubling museum attendance during her first two years.

Having a woman at the helm of a leading art museum is more the exception than the rule, according to a report by the Association of Art Museums Directors, a professional organization, The New York Times reported recently.   The organization indicated that women run jut a quarter of the biggest art museums in the United States and Canada, and earn a third less than their male counterparts.

The report also noted that “strides mamuseum leadersde by women at small and midsize museums” (often university or contemporary art institutions) where women hold nearly half of the directorships and earn on a par with men.  Just five of the 33 most prominent art museums are led by women.

Amy Meyers is Director of the Yale Center for British Art.  The Yale Center for British Art is a public art museum and research institute for the study of British art and culture. Presented to Yale University by Paul Mellon (Yale College, Class of 1929), the Center houses the largest collection of British art outside the United Kingdom.  Meyers has served since 2002. A Yale alumna (she earned a Ph.D. in American studies in 1985), Meyers was previously curator of American art at the Henry E. Huntington Library, Art Collections and Botanical Gardens in San Marino, California.

As director of the Yale Center for British Art, Meyers has worked to strengthen the museum's role as a leading research and educational institute in the history of arts, while continuing its active exhibitions program. She has reached out to students, faculty and scholars to involve them in the life of the center and created a Preservation Committee to oversee conservation of the current museum site.atheneum

As for the other leading museums in the state, it’s reigning men.

The New Britain Museum of American Art, founded in 1903, was the first institution in this country devoted to collecting and exhibiting American art. The Museum’s collection comprises more than five thousand works and is constantly expanding in an effort to reflect our ever-evolving culture.  Leading the effort is director is Douglas Hyland.  Hyland arrived in 1999 from the San Antonio Museum, where he was director.  In a 2009 article, Connecticut magazine reported that “in the 10 years since his arrival, Hyland has doubled its collection to 10,000 objects. He has also doubled its full-time staff, from 12 to 24, doubled the number of docents, to 100, and more than doubled museum membership, from 1,200 to 3,500.”

The director of the Florence Griswold Museum in Old Lyme, the home of American Impressionism, is Jeff Anderson. Peter C. Sutton is Executive Director and Chief Executive Officer of the Bruce Museum in Greenwich.  Bruce Museum offers a changing array of exhibitions and educational programs that promote the understanding and appreciation of art and science.  The Lyman Allyn Art Museum in New London interim Director is James Eckerle. LAAM is the only museum in Southeastern Connecticut to offer a comprehensive collection of European art as well as American fine and decorative art: the permanent collection is comprised of over 10,000 objects.

Although not an art museum, prominent in Connecticut’s museum roster is the Mark Twain House & Museum, where Cindy Lovell, not yet a year into her position as Executive Director, has been characterized by a focus on Twain and education in her career.  After working for years as a university professor, she became director of the Mark Twain Boyhood Home in Hannibal, Mo. Her next stop was Hartford.

The Times reported that women leading art museum with budgets of over $20 million across the country are Kimerly Rorschach, who was hired in 2012 to lead the Seattle Art Museum, Janet Carding at the Royal Ontario Museum, Karol Wight at the Corning Museum of Glass, Nathalie Bondil at the Montreal Museum of Fine Arts and Kaywin Feldman at the Minneapolis Institute of Arts.

Photos:  Susan Lubowsky Talbott (left) and Amy Meyers; Wadsworth Atheneum.

Passenger Traffic Gaining Altitude At Bradley - Gradually

Flying high?  Well, sort of.  Bradley International Airport reports an increase of 1 percent in passenger counts for 2013, including four consecutive months of growth at the end of the year.

The Connecticut Airport Authority assumed oversight of Bradley in July from the state Department of Transportation.  That effectuating Gov. Malloy’s proposal, approved by the state legislature two years ago, for a new quasi-state agency that would be more responsive to market opportunities and less grounded in the state’s bureaucratic procedures.

The numbers increased 1 percent in September, 4 percent in October, 3 percent in November, and a lofty 20 percent in December, the Hartford Business Journal reported.  The overall count of passengers getting on and off planes at Bradley was 5,421,875 in 2013, compared to 5,381,860 in 2012.

Looking slightlBradleyy farther back, in 2009 the total was 5,334,322.  The Bradley International Airport Strategic Plan for 2010-2013, prepared in 2009, anticipated 6,545,000 enplanements and deplanements in 2013 – about 125,000 more that the actual totals.  At that time, an annual average growth rate of 6.2 percent was projected.  The same report called for additional growth in passengers of 3.4 percent annually for 2013 – 2018.  The projections were provided in the InterVISTAS report, Bradley International Air Traffic Forecasts – Final Report, dated April 25, 2010.

So much for predictions.

Bradley continued its end-of-year growth pattern at the start of 2014, with passenger counts increasing 9 percent in January.  There is, however, a long way to go to achieve the numbers projected years ago, which are necessary to come within range of what’s needed to bring plans for a new terminal off the drawing boards and into construction.

Earlier this year, it was reported that if passenger counts increase as currently projected, and other conditions are realized, construction of a new Terminal B would tentatively begin in just under a decade, in 2022. The entire complex, with the additional new terminal, would be up and running by about 2024 at the earliest.  Picture2

Before that threshold is reached – which remains uncertain – plans are to proceed with roadway realignment, scheduled to start in late 2015 or early 2016, with completion in late 2017 or early 2018.  That would include a rotary to be built where the Route 20 connector, off Interstate 91 Exit 40, to the garage’s exit road, and a new access road to a newly constructed transportation center.

The elevated road in front of Terminal A just past the Sheraton would remain, then all upper level traffic would be diverted to the lower level. The elevated roadway in front of Terminal B will be demolished.

That would make space for a new ground transportation center, which is expected to have a rental car facility, about 800 public parking spaces and a transit center with curbside services for limousines, taxis, and buses.  Just about anyone driving past the old, rusting and vacant terminal eagerly anticipates its demolition, as much as the array of new services that are planned to replace it.

Frequent Gamblers Prefer Atlantic City; Connecticut Casino Customers Satisfied As Competition Grows

A new study shows that the Atlantic City casinos continue to lead the way in attracting the gamblers who visit casinos most often, but Connecticut’s casinos are not far behind.  The review of players club members at casinos throughout the mid-Atlantic region reflects an industry becoming more competitive as frequent gamblers have more choices.  The study found that

Foxwoods- table

  • the region’s biggest gamblers are playing in Atlantic City, NJ
  • frequent gamblers at Connecticut's casinos bring more than $300 to gamble
  • gamblers frequenting upstate New York casinos have the lowest daily gaming budget in the Mid-Atlantic region
  • table gamblers generally have an average gambling budget of almost twice that of slots player,
  • 35-44 year olds bring the most gambling money to the casinos.

The casino markets included in the survey were New York, New Jersey, Pennsylvania, Connecticut, Delaware, Maryland and Massachusetts.  The survey, called Casino SCORES, conducted 3,000 interviews with individuals who live in one of the states, had made at least three visits to a casino in the region during the past year, and were members of at least one players club.

The study asked gamblers their average ddaily gamlingaily gaming budget when going to casinos in the  region. Of the 43 casinos evaluated in the study, the highest daily gaming budgets were among individuals that go to the Atlantic City casinos most often, followed by Foxwoods in Connecticut and Lady Luck Casino at Nemacolin Resort in Pennsylvania.

The top five average daily gaming budgets were:  Borgata Hotel Casino & Spa (Atlantic City), $478; Trump Taj Mahal (Atlantic City), $450; Golden Nugget (Atlantic City),  $444; Trump Plaza, (Atlantic City), $405; and Foxwoods Resort Casino (Connecticut), and Lady Luck Casino at Nemacolin (Pennsylvania), both at $388Mohegan Sun was further down the list at $324, but well above the majority of casinos.  The bottom five, all in New York, ranged from $205 down to $120 average daily individual gaming budgets.

The Average Daily Gaming Budget among those who said they play table games most often was $493, compared with $250 among those who responded that they play slots most often.

The survey also found that the 35-to-44 year old age bracket brings the most money with them to the casino they visit most often, compared with other age groups. 21 to 34 -  $334 35 to 44 - $359 45 to 64 - $308 65 and over - $288

Among those surveyed who had joined at least one casino's players club, 41 percent did so at an Atlantic City casino, 31 percent were members of Mohegan Players Club, and 25 percent joined Foxwoods Rewards.  Membership overlapped, as some individuals surveyed were members of more than one players program.

Competition To Retain, Attract Frequent Gamblers Intensifying

With Massachusetts moving forward with its  casino licensing process, the region will continue to see heightened competition in the coming years.  A new casino opened in Maryland last year, and two more are planned in the next three years.   The increasing competition is already having an impact on the revenue stream to the state in accordance with longstanding exclusivity agreements.  At the end of the fiscal year last summer, the two Connecticut casinos sent a total of $296.4 million to the state, a drop of almost $48 million from fiscal 2012.

Massachusetts’ regulators recently awarded a slot parlor license to Plainridge Racecourse which is just 20 miles from Twin River Casino in Lincoln, Rhode Island.  The Massachusetts gambling commission expects to award the license  for Western Massachusetts in May, with an MGM proposal for Springfield the only project left in the running after a Mohegan Sun proposal was defeated in a  local referendum in nearby Palmer. In addition, two proposals are competing for the license in the greater Boston region, Mohegan Sun in Revere and Wynn Resorts in Everett.

“As competition heats up, foxwoodskeeping and growing loyalty is going to be key,” said John Antonello, Managing Director of Travel and Leisure Entertainment for  Phoenix Marketing International (PMI).  “The more perks that are provided, the better.”  The trend is for loyalty programs to get “more sophisticated, so they can extend their reach,”   Antonello added.

Both Foxwoods and Mohegan Sun players club members indicated a “good level of satisfaction,” with the benefit program currently offered,” Antonello said, reflecting program elements including restaurant dining and shopping discounts, complementary hotel rooms on-site, reserved parking, VIP check-in and special gaming events.  Mohegan Sun, for example, offers three levels of benefits to cub members, Foxwoods offers five.

The data offered in the survey also includes cross-tabulations that indicate to which loyalty programs in other industries the club members at specific casinos belong  – which can provide individual casinos a road map suggesting which perks might be most attractive to their existing customers.  For example, 37 percent of Foxwoods club members are also members of Marriott Rewards, and one-third are members of airline prmohegan sunograms, such as Delta, American or JetBlue.  Those aspects of the survey are proprietary, and available to clients of Phoenix.

Antonello said that players club programs are rapidly evolving, and are reminiscent of the hotel loyalty programs of just over a decade ago, when they aggressively began adding new perks to retain customers amidst growing competition.  “Casinos are now looking for partnerships with other entertainment and travel companies as they go after a broader audience. The trend is to go beyond one industry,” he said.  Foxwoods Rewards partners program, for example, now includes discounts at businesses ranging from FTD Florist to Mystic Acquarium and the Connecticut Science Center.

Completed interviews were conducted in December 2013  in proportion to each state’s population and all counties within each state were represented.  Phoenix expects to repeat the survey later in the year.  Additional information is available at casinoscores@phoenixmi.com